Digital Footprints has announced the results of the inaugural Accelerator Fund, with Tipsterizer, a SaaS white-label platform that powers community-led and social sports betting experiences, named as the winner.
The Accelerator Fund was launched in October 2025, inviting iGaming startups to pitch to win £50,000 in marketing resources. Drawing on 15 years of industry experience, Digital Footprints is perfectly placed to give new brands the boost they need to break through an increasingly competitive market landscape.
With support from BetComply, ActiveWin, Gentoo Media, Betting Jobs, TAG Media, Playnewswire, and iGamingFuture, the Accelerator Fund initiative attracted applicants from across the space, including operators, media startups, SaaS platforms, education portals and affiliate networks.
After a careful and considered shortlisting and judging process, Digital Footprints named Tipsterizer as the winner of the Accelerator Fund on 8 January 2026. Tipsterizer enables tipsters, affiliates, and bookmakers to add a social engagement layer to their offering through a SaaS-based platform. The solution combines operational automation with user-engagement and monetisation tools that drive retention, loyalty, and long-term value.
Giving his thoughts on the result, Tipsterizer Co-Founder Robert Murks said:
“Winning the Digital Footprints Accelerator Fund is a strong validation of the direction we’re taking. Tipsterizer enables influencers, affiliates, and operators to scale engagement and monetisation on their own terms.”
Speaking about the announcement, Digital Footprints Managing Director Sharon McFarlane said:
“We are absolutely delighted to name Tipsterizer as the winner of the Accelerator Fund. The founders are so passionate about their product, and I could see why. I genuinely think this is a revolutionary product for the iGaming space. An absolute gem of a find.
“The judging process was extremely difficult. We had so many potential winners; it was tricky to put together a shortlist, and naming a final winner was even harder. However, Tipsterizer really stood out. They’ve created a product that solves real operational challenges and that can deliver measurable value for businesses across the ecosystem. We’re excited to put our marketing expertise behind them, help them tell their story and help them reach the next level.”
Digital Footprints also named two highly commended brands: iGaming History and iGamingStars. While missing out on the top spot, these two entrants stood out for their fantastic pitches and the work they’ve done spotlighting the people who build, lead and drive innovation across iGaming. Both iGaming History and iGamingStars will receive Highly Commended support packages designed to accelerate their brands.
Digital Footprints would like to extend a huge thanks to all applicants and all supporters of the Accelerator Fund.
Industry Perspective
Digital Footprints’ Accelerator Fund represents a notable development in iGaming B2B support infrastructure, particularly for early-stage platforms seeking market traction. The £50,000 marketing package addresses a critical challenge facing SaaS providers: converting technical capability into market visibility within an increasingly crowded operator technology landscape.
Tipsterizer’s white-label approach to social betting engagement aligns with broader industry movement toward community-driven player acquisition and retention models. As traditional marketing channels face rising costs and regulatory constraints, operators are exploring influencer-led and tipster-community strategies that offer organic engagement pathways. Platforms that can automate and monetize these community interactions while maintaining operational control represent valuable infrastructure for operators seeking differentiated player experiences.
The competitive selection process, drawing applications across multiple iGaming verticals, demonstrates sustained innovation activity in the B2B technology sector despite market consolidation pressures. Digital Footprints’ decision to extend recognition to iGaming History and iGamingStars further highlights the value placed on content and community-building initiatives that support industry visibility and talent development across the ecosystem.
