Playtech has placed its iPoker network with FanDuel, marking the supplier’s first poker deployment in North America. The integration covers Michigan, New Jersey, Pennsylvania and Ontario, the same four jurisdictions where FanDuel relaunched its poker offering as “PokerStars exclusively on FanDuel” earlier this year.
Deal details
The agreement makes FanDuel Playtech’s first poker licensee in North America, extending the supplier’s poker technology into regulated markets across the United States and Canada for the first time. Playtech’s iPoker platform has operated in multiple international jurisdictions for years, and the FanDuel integration now sits alongside that existing footprint.
For FanDuel, the addition gives its poker product access to Playtech’s technology stack, adding to an online gaming portfolio that already spans sports betting, casino and the relaunched poker vertical. FanDuel has also been expanding its sports betting visibility this year, securing a deal to become the official odds provider for NBA coverage on Amazon Prime.
Marat Koss, Chief Interactive Gaming Officer at Playtech, said: “Debuting our industry-leading iPoker platform in North America with a valued partner like FanDuel is a defining moment for Playtech’s North American expansion. We’re immensely proud to bring our poker platform to three major regulated markets and support FanDuel in their mission to deliver a top-tier poker experience to players.”
Context: FanDuel’s poker relaunch
The Playtech integration follows a broader overhaul of FanDuel’s poker business. On April 1, 2026, FanDuel launched “PokerStars exclusively on FanDuel,” replacing the legacy PokerStars US platform and merging player liquidity across Michigan, New Jersey and Pennsylvania for the first time. The relaunch brought Pennsylvania into a shared pool with Michigan and New Jersey under the Multi-State Internet Gaming Agreement (MSIGA), and included a promotional push built around two $500,000 guaranteed Sunday Million tournaments and a $150,000 guaranteed “No Sweat” series.
At launch, Aaron Dugan, General Manager of PokerStars at FanDuel, described the move as bringing together “two of the most iconic names in gaming,” with the aim of delivering bigger games and larger prize pools through combined liquidity. The Ontario rollout of the relaunched platform has followed separately, with PokerStars’ existing licensed Ontario product transitioning into the FanDuel-operated structure.
What it means for Playtech
For Playtech, the FanDuel deal represents a foothold in a North American poker market that has seen limited supplier competition. Few operators run dedicated online poker products in the regulated US states, with BetMGM, bet365 and WSOP among the small group of established brands. FanDuel’s entry into poker through the PokerStars partnership already reshaped that landscape once this year, and the addition of Playtech’s iPoker network now gives the operator a second technology partner in the vertical.
The deal also adds to Playtech’s wider push into the Americas. The supplier has been building out its capital position alongside that expansion, having launched a £43.7m share buyback programme, and a poker integration with one of the market’s largest operators adds a new product line to its regional footprint.
Outstanding questions
Neither company has specified whether the Playtech iPoker integration will run alongside the PokerStars-branded product as a separate offering, or how the two platforms will be positioned for FanDuel’s player base across the four markets. It also remains unclear whether shared liquidity arrangements similar to the MSIGA pool will extend to the Playtech-powered product, or whether further US states could be added to the iPoker deployment as FanDuel’s poker business scales.
Source: Playtech
